Client Name: Ebury Hotel
Industry Sector: Business to Business
Website URL: http://www.canterburyhotels.com
Key Features:

Satellite Gateway Websites
W3C Standards Compliant
Target Keyword Optimised

Synopsis: A website designing company was approached by the Ebury Hotel to create a simple and effective way of driving additional traffic to their website to ultimately attract tourists and overnight stayers to book accommodation at their hotel.

With two unused domain names in their armoury, the company set about creating gateway websites that would attract visitors via specific targeted keywords on the major search engines such as Google and Yahoo!

Each gateway website acts as an information portal on hotels in Canterbury and attractions in Canterbury. Each site naturally links to the main Ebury Hotel website to increase traffic and boost the websites natural listing ranks - therefore creating greater visibility across the internet.

Visit the websites to see what the company did and how it achieved these increased traffic rankings:

Canterbury Hotels: www.canterburyhotels.com
Canterbury Attractions:www.canterburyuk.co.uk

SEO must occupy an important place in your online marketing strategy, especially if you don’t have the budget to invest in AdWords type campaigns. Why should you use SEO? Because a website with a good SEO will appear among the first links on the results page of a search engine. This will not only generate more traffic, but above all an optimized and targeted one, in other words the constant presence of Internet users interested in your services on your platform.

An SEO agency is a web agency or a webmarketing agency expert in SEO. The primary objective of an SEO agency is to help you improve the positioning of your web pages on search engines, resulting in an increase in your organic traffic and sales.